Tuesday, August 18, 2009

Boost the Juice in your Customers and Staff

Would you like to be able to create improvements in customer loyalty and staff retention, year after year? A newly released study indicates that Employee Engagement is the key.

Eight out of ten leading companies in the study attributed changes in profitability and/or revenue DIRECTLY to employee engagement initiatives. Even in these financially stressful times, keeping employees connected with business goals and outcomes is delivering positive business results. Read the study at http://www.aberdeen.com/link/sponsor.asp?cid=6050.

"Top companies are moving beyond employee satisfaction -- a one-way street which only measures if the employees needs are being met by the organization -- to employee engagement, which is all about aligning individual, organizational and customer needs," comments Mollie Lombardi, analyst at research firm The Aberdeen Group.

Employee engagement does not have to be an expensive project. Even small changes can make a big difference! What changes could you make today to increase the connection and communication with your team?

The good news is that it’s about implementing simple ideas to connect your employees with your business, not about spending a fortune. A simple way to start is to create is to conduct a survey of employee opinion and get input from your people. As a special offer for my blog readers, call me in August for a free survey of the Juice Levels (engagement, energy, alignment) at your place - either email me at helen@helenmac.com or call +614 199 30864.

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